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flower power clothing
overview
created a brand built around sustainable, on-trend fashion at an accessible price point.
developed a community through immersive pop-up experiences.
development
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trend research & forecasting
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product assortment & merchandising
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designed up-cycled, one-of-a-kind pieces
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analyzed sales trends for improved performance
sales & marketing
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developed an e-commerce website
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created listings across several resale platforms
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built wholesale partnerships with retail stores in new york city & louisville
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cross-platform social media campaign
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